Friday, April 10, 2009

Top Real Estate Dos and Don'ts for Using Facebook

by Arnie Goldberg

Top Ten Dos for Using Facebook

1. Do create relationships by adding friends both personal and business
2. Do update your profile daily
3. Do have a personal aspect to your social identity
4. Do join groups, selectively
5. Do go on the offensive
6. Do engage in discussion board and wall conversations in groups
7. Do become a fan of Nutella if you truly are a fan of Nutella
8. Do immediately change your security settings to fit your preference
9. Do create a fan page
10. Do create a group for your office, other groups or neighborhood

Top 10 Don'ts for Using Facebook

1. Don’t boast about your numbers, or add just for the sake of adding
2. Don’t forget others can see your friends, groups and content
3. Don’t SPAM other users’ walls
4. Don’t release personal or confidential information
5. Don’t submit and run
6. Don’t alter your social identity with inappropriate pictures
7. Don’t talk to masses when you’re intending to talk to just one
8. Don’t take open source, open identity, open Web to mean unfiltered tone
9. Don’t send automated messages, ever
10. Don’t assume everyone cares about real estate

Arnie Goldberg, founder of MKTGUSA.com, is an author, speaker, consultant, trainer and entrepreneur. You can see an example of his social networking on the Smaller Indiana site.

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